Jaden Smith wearing My Story Matters hoodie against velvet backdrop.

My story matters.

Storyteller, athlete, visionary, brother, sister, activist — it’s time to tell your story.

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Jaden Smith in tie-dye outfit sitting in front of flowers

Too many roles to be put in a box.

Musician, artist, activist, human. Here to inspire the next generation. Here to change the future. Here to save the world. Jaden Smith is inspiring us to do better every day. Starting with today.